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There are many companies in London that provide web design services. But to create a website is only a part of the story. Your site may use cutting-edge technologies, have a "user friendly" interface and news updated every two hours, but who will read all that? Who will evaluate all these efforts? In terms of marketing, a web site represents a product to the same extent as a new car or a personal computer. A product that must be promoted to its audience. That is why My Web Factory positions itself as a London web marketing company and we do not leave our clients to "the mercy of the web" immediately after the launch of their site.
To ensure the public awareness of our client' site MWF employs certain web marketing strategies. A web marketing strategy includes several stages. Our London web marketing team believes that the most important stages are search engine optimization and e-mail marketing and Google AdWords Management.
A purpose of search engine optimization (SEO) is to guarantee top ranking of your site by search engines. Search engines detect your site on the web based on key search phrases. So, all textual blocks on your site shall be written with the use of some specific keywords. MWF experts will determine these keyword phrases specifically for you and your field of work and will write new "optimized" texts for your site. You will see with your own eyes the progress of your site up the search results of Google and other popular engines. Learn more about search engine optimization.
E-mail marketing is a form of web marketing which uses e-mail as a means of communicating commercial messages to the audience. Email marketing is also a very popular service in the UK and allows you to communicate any information on yourself or your product to your current or potential clients. Effectiveness of this web marketing tool is extremely high, but to reach this effect you have to be sure that you are working with professionals. Learn more about E-mail marketing
Google AdWords management from My Web Factory is a service intended to facilitate the generation and placement of short effective text advertisements (known as AdWords ads) on Google sites and some other partner sites. Google AdWords management from MWF covers the following steps: analysis of target audience and semantics of search queries; creating and editing (in interaction with client) of advertisements to be displayed along with search results on Google, as well as on search and content sites in the growing Google Network; adjusting, conducting and monitoring of ad campaigns; and detailed reporting on ad campaign and budget spending. Learn more about Google AdWords management .
Our London web marketing team has expertise in using these web marketing tools. SEO and e-mail marketing and Google AdWords management pursue different purposes but used together they give you the best results.
Current rates for web marketing services from My Web Factory:
SEO (Search Engine Optimization) from £299 Request quote
Google AdWords Management from £79 Request quote
Email Marketing from £199 Request quote
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